Tuna Business Headlines
IN BRIEF
US-based consumer data company, Wordpanel by Numerator, recently named Century Pacific as the only Filipino brand in its ‘Made Local, Played Global’ report, a recognition of the brand’s strength and its global competitiveness. Known for its Century line tuna products, sold in over 80 countries, Century Pacific was established in 1978 by Ricardo S Po. The ‘Made Local, Played Global’ report is a consumer insights study that looks at how local brands grow beyond their home markets and compete with global giants.
Worldpanel described Century Pacific as one of the country’s “most forward-looking enterprises,” citing its transformation over the years through diversification into new categories and a long-term approach to value creation, reported news site Inquirer Plus. Atuna reported that Century Pacific reported a ‘resilient, sustainable’ financial growth in the first six months of 2025, amounting to PHP 39.7 billion (USD 662.55 million).
The Maldives is ramping up efforts to expand its yellowfin fishing and processing capacity, targeting growth in export markets. On Saturday, state-run Maldives Industrial Fisheries Company (MIFCO) and China Machinery Engineering Corporation (CMEC) signed three agreements for the upgrade of the infrastructure of MIFCO’s plant in Addu City.
One agreement focuses on increasing fish purchase and storage capacity at the Addu Fisheries Complex and developing a frozen yellowfin processing and export facility. Other deals were for cold storage and blast freezing in Hirilandhoo island, and for the upgrade of a fish purchase and cold storage plant in Thinadhoo island. MIFCO said that the agreements can also aid in an increase in the exports of value-added products, according to news site The Edition. In February, Maldives unveiled plans for a land reclamation project in its Gaafu Dhaalu (Gdh.) Fiyoaree atoll aimed at building a state-of-the-art tuna processing factory.
Participants at the Sashimi Fest 2026 in Los Cabos, Mexico, set a new Guinness World Records benchmark after assembling a 1,200-meter sashimi dish made from 28,000 thin slices of fresh tuna. The feat surpasses the previous record set in Mazatlán, where more than 300 chefs and culinary students created a one-kilometer-long dish using over 19,000 pieces of tuna.
The Fest was held as part of the annual ‘Fiestas Tradicionales San José del Cabo,’ to honor the city’s patron saint, and the recognition goes to the municipality of Los Cabos. About 500 people took part in the effort, including internationally recognized chefs who contributed to the previous record-setting attempt, which was formally certified by Guinness World Records.
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