Rio Mare Tuna Salad Finds Way To The UK

British consumers can also enjoy Rio Mare Insalatissime Tuna Salads. These products have been a favorite in many EU countries and Bolton recently launched them in the UK market. The ready-to-eat products come in 160 gr fully recyclable packages with no added preservatives. The range includes six tuna salads in the following flavors: Mexican style, Cous Cous, Sweetcorn, Lentils, Beans, and Quinoa at a retail price of GBP 2.99 (USD 4.06).

Igor Viteznik, Sales and Marketing Manager of Bolton UK said that the sales of the salad pots in the EU have proven that tuna snacks are both delicious and nutritious. “We are excited to bring this success to the UK, offering retailers a unique opportunity to grow their healthy snack sales.” The brand has several canned and jarred tuna in olive oil options available in the UK. The launch of the salad is supported with in-store promotions and later this year with TV advertising and social media campaigns.